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SE 411 Newsletter May 2006

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SE411 Newsletter December 2006

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The Internet Traffic Report monitors the flow of data around the world. It then displays a value between zero and 100. Higher values indicate faster and more reliable connections.

-- Search Engine Optimizing (SEO)
-- Search Engine Marketing (SEM)
-- Web Positioning
-- Website Traffic
-- SERPS (Search Engine Results Pages)
-- Hits
What does it all mean?

History of Search Engines 411 Inc --

Just putting a web page up is not enough. Back in the web's beginnings, we put up a web site in an effort to sell a house. We did not have a lot of response through our site, despite the facts: house was beautiful, in a great neighborhood, priced to sell quickly. After adding a counter to our page we realized that nobody other than friends ever visited our site! Being a novice at that point, it seemed that just submitting the site to the major search engines would establish our site's web position, increase traffic and sell our house!

Search Engine Auto Submitters

At that point we were naive enough to think that all those "auto-submission companies" would submit the site in a manner that search engines accepted, and index our pages.

The auto submitters did not submit in accordance with the requirements! Of course if no new web sites were added to the web, if the search engines indexed sites using rules that never changed, if everything about the web and Internet never changed... well then probably just submitting URLs manually to search engines would have been enough.

It was not! The Web and Internet are too dynamic for things to be that simple. So it goes.


We learned the hard way--

Search Engine Algorithms

Having learned that lesson, I started the never-ending task of keeping up with the rules and all the various changes that ultimately impact how many people would ever even see our site, and making changes to the site accordingly. Usually the changes were only the source code, and did not change what visitors saw. During the process I acquired a few useful tools, learned a lot, sold the house and relocated to beautiful Naples, Florida.

Web Site Management

From then on I occupied my time helping other folks by administering/ managing/ maintaining their sites in the same manner that we did our own, with emphasis on optimizing their sites for the search engines. That led to the founding of Search Engines 411 and later to our incorporation in 2001.

Whether your website is for selling your individual house, your personal page, an online order business, or a professional page (doctor, lawyer, Indian Chief...) Search Engines 411 can help with any and all of your needs associated with your web site. Our mission is to provide an affordable search engine optimization strategy for each of our clients. -- S. Murphy, CEO

Full service website management with emphasis on search engine optimizing

Miami Herald article June 20, 2004

Miami Herald front page July 6, 2004

Search Engine Marketing Professional Organization Member

We use Sitemaps to inform Google's crawler about all your pages and to help people discover more of your web pages.

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This privacy notice discloses the privacy practices for This privacy notice applies solely to information collected by this web site. It will notify you of the following:

1. What personally identifiable information is collected from you through the web site, how it is used and with whom it may be shared.

2. What choices are available to you regarding the use of your data.

3. The security procedures in place to protect the misuse of your information.

4. How you can correct any inaccuracies in the information.

Information Collection, Use, and Sharing
We are the sole owners of the information collected on this site. We only have access to/collect information that you voluntarily give us via email or other direct contact from you. We will not sell or rent this information to anyone.

We will use your information to respond to you, regarding the reason you contacted us. We will not share your information with any third party outside of our organization, other than as necessary to fulfill your request, e.g. to ship an order.

Unless you ask us not to, we may contact you via email in the future to tell you about specials, new products or services, or changes to this privacy policy.

Your Access to and Control Over Information

You may opt out of any future contacts from us at any time. You can do the following at any time by contacting us via the email address or phone number given on our website:

- See what data we have about you, if any.

- Change/correct any data we have about you.

- Have us delete any data we have about you.

- Express any concern you have about our use of your data.

We take precautions to protect your information. When you submit sensitive information via the website, your information is protected both online and offline.

Wherever we collect sensitive information (such as credit card data), that information is encrypted and transmitted to us in a secure way. You can verify this by looking for a closed lock icon at the bottom of your web browser, or looking for "https" at the beginning of the address of the web page.

While we use encryption to protect sensitive information transmitted online, we also protect your information offline. Only employees who need the information to perform a specific job (for example, billing or customer service) are granted access to personally identifiable information. The computers/servers in which we store personally identifiable information are kept in a secure environment.

If you feel that we are not abiding by this privacy policy, you should contact us immediately via telephone at 850.271.3566 or via email.

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Phone (850) 271-3566